Should Pastors Be Defined As A "Brand Image" Or Trademark Their Names and Logos?
Reader what's in a name? Nothing if the world doesn't even know you exist. Sometimes all we have is our good name. Me personally love how Bishop Joseph Walker has rebranded his name and image among fellow sisters and brothers in the Christian community. So when I read the below comment on one of my social media friends page, I was surprise.
JESUS has become a brand with a Trademark. He has become a commercial entity that anyone who chooses to affiliate with his name in trade has an assurance of profit. We do not really care about His Spiritual personality anymore, rather, many would prefer to affiliate with his commercial TM. Just as ANY individual may decide to volunteer himself to be used for advertising any brand of product in order to get the financial reward, so also do we have 'commercial advertisers' of the so-called brand named Jesus.
We as the Church should never allow ourselves to be defined as a "Brand Image." The Kingdom of GOD is not subject to "TRADEMARK" restrictions like Nike or Microsoft. I belong to CHRIST! I want to be like HIM, not like some brand name above the Church door. Pastors'.... you don't have a right to brand people to your "TRADEMARK" FYI...GOD'S people belong to GOD!!!!