Heineken Stop Pimping Black Gospel Music To Sell Alcohol In Our Neighborhood.

Reader, I was asleep with the tv on low volume and was awakened by the background song (I feel good) when I saw it was for a Heineken commercial, I darn near fell off the bed.  I was shocked and immediately thought, I'll like to see how Shirley Caesar feels about Heineken using her song to sell beer. It's hard to believe Ms. Shirley gave Heineken the ok to used this old gospel favorite to sell alcohol, someone in her camp must have dropped the ball.

 

Comments

  1. It's all a snowball.. black gospel artists pimp black congregants with their faux gospel music to inebriated them, making them "drunk" in the Holy Ghost. The world latches on to their music, because these black gospel artists makes it easy for the world to gravitates towards them. Their music is not godly, distinguished or different. Also, the doctrine of these gospel artists is "as long as the message in song gets out", no matter the venue. As well, most of these artist are motivated by money. Doesn't matter if Heineken is advertised. On top of that, many of these artists lack deep Christian root, to strive towards purity and holiness of living. I am not surprised this situation with Heineken. I'm waiting for P Diddy to do some Kirk, LIQUIORED up in his CIROC commercial.

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    1. You on point Anonymous. I'd like to add that it ain't Heineken if Heineken agreed to pay Shirley C and the record company royalty to play part of this song. Yep. First thing she should've done was to reject the cash, THAT'S IF there was an offer to play this song in this commercial.

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  2. So I went to bmi.com (which houses the name of song writers and their songs) and Shirley Ceasar is the writer of the song. This means that in order for Heineken to use the song in this commercial, they had to get permission from Shirley Ceasar herself AND pay her royalties.

    That said, don't blame Heineken, blame Shirley Ceasar herself for this.

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  3. Just because Shirley wrote it doesn't mean she owns it. If the master recoding belongs to the label or publishing company they can do whatever they want with the song. This is why Prince fought against record companies.

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  4. Just because Shirley wrote it doesn't mean she owns it. If the master recoding belongs to the label or publishing company they can do whatever they want with the song. This is why Prince fought against record companies.

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    1. Exactly! She more than likely doesn't own the publishing rights to the song and the owner is the one who licensed it out. If I recall correctly, she was cheated out of money and other artist rights in the earlier years of her career, and that experience served as the catalyst that led to her shrewd business sense. Either way, the use of a gospel song to sell beer should NEVER be tolerated by the Christian community.

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    2. Then she as a gospel icon, a supposed minister and business woman should have been discerning enough who she ALLOWED to "own" her songs. No excuses for Passa Shi"really". SORRY...when you lay in bed with the devil, you get fleas from demons. As a leader of a "Christian" congregation and her supposed influence over many in the "Christian" community, maybe she should address this situation and make some kind of public statement to many of those who may have been offended by this conflict.

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