“Barefoot Sunday”

This Easter, when many churchgoers sport new suits and dresses, pastors across the country will be preaching shoeless...Thousands of pastors from across the country will be preaching shoeless Easter Sunday in a campaign to raise awareness about global poverty...Some 5,000 pastors are expected to go barefoot on Easter Sunday to raise awareness about global poverty and help provide shoes for the 300 million people worldwide who lack them.

Bishop Paul S. Morton, head of the Full Gospel Baptist Church, will be preaching shoeless on Easter, and he expects 2,500 affiliated pastors to join him in supporting the campaign. Other participants include: Stephen J. Thurston, president of the National Baptist Convention of America; Bishop James Ingram, presiding prelate of the 10th Episcopal District of the African Methodist Episcopal Church; Michigan pastor J. Drew Sheard, a bishop-elect in the Church of God in Christ; and the Rev. Raphael Warnock, pastor of King’s former congregation, Ebenezer Baptist Church in Atlanta.

Don't get me wrong, it is a good cause, and I like the idea, but it bothers me when the church will  use gimmicks  to get money.Why  not  just say "This Sundays 
 collection plate" are going to buy shoes for children who need them?Instead these pastors  or  asking for ADDITIONAL donations from their congregations for this cause.